Many soccer fans can recount Nike's iconic "Winner Stays" advertisement from the 2010 World Cup. Ahead of this summer's World Cup, the company may have outdone itself. An ample amount of the game's ...

The brand enlisted soccer stars alongside Kim Kardashian and LeBron James—but many commenters say Adidas still delivered the better ad.

Channing Tatum, LeBron James and Jason Sudeikis (in character) joined soccer stars like Erling Haaland, Cristiano Ronaldo and others in a short film set at a Hollywood film studio.

Global sportswear brand Nike have done it again with their 2026 World Cup commercial, which features a host of Hollywood ...

Taylor Swift and Travis Kelce's rumored New York City wedding is facing public pushback before any official announcement, ...

AXED England star Cole Palmer appears with World Cup aces in a £30million Nike commercial — in an awkward gaffe for the sportswear giant.  The Chelsea midfielder, 24, was picked to line-up ...

An analysis of the high-stakes marketing battle between Adidas and Nike ahead of the 48-team FIFA World Cup 2026. It compares Adidas’s cinematic "Backyard Legends" campaign against Nike’s ...

It is a battle measured not in goals or points, but in sponsorship deals, shirt sales and global exposure. The rivalry ...