Campaign compiles a new 'Move and win roundup' as each week progresses. This edition will cover April 20 through April 24, 2026. Catch up on past people moves and business wins. Omnicom Advertising ...
It is a paradox at the heart of modern social media marketing that as spend climbs to record levels, many brands simultaneously post more content and capture less attention. Global social media ...
Sunsilk Vietnam has build a fictional universe to give its long-running tagline a refresh. Lê Hoàng has directed the hero film which follows Phùng as she navigates a surreal world where chess pieces ...
Cindy Rose, chief executive of WPP, has brought in psychologist Dr Michael Gervais in a bid to improve the network’s culture ...
Omnicom doubled its cost-synergy target overnight and its share price jumped 13%. WPP has already cut 7,000 roles. Ian Whittaker writes on the financial logic that is quietly tearing the agency ...
Created in partnership with brand experience specialists Monigle, the report asked various chief marketing officers around ...
Three networks are pitching for Adidas’s global media account: Publicis, Omnicom and WPP. WPP’s EssenceMediacom is the ...
We decode signals, track behaviours, and increasingly rely on data and AI to tell us what culture is doing next. All of this ...
Google is sunsetting several legacy Search tools in favour of AI Max, which is moving out of Beta. Beginning in September, ...
Omnicom Media agency Initiative has renewed its media mandate for Uni-President China Holdings in mainland China, extending a ...
After serving as IBM’s creative agency of record since 1994, Ogilvy opted not to participate in the tech brand’s RFP that kicked off in March. WPP Media had previously opted out of IBM’s media RFP in ...
Monthly global and APAC research reports on M&A, new business and client spending ✓ Quarterly global forecasting reports ✓ ...