Sendai Tanabata Festival, one of the ‘three great festivals’ of Tohoku, was held from August 6th – 8th and attracted over 2.1 million visitors over three days! The wishes sent in by the winners of our Tanabata Campaign were also displayed among the decorations! Sendai Tanabata Festival will be held over the same three days next year, from August 6th to 8th. We look forward to seeing you there! #SendaiTanabataFestival #Tanabata #SendaiTanabata #JapaneseFestivals #JapaneseSummer #Events #Festivals

🎉✨ The Asagaya Tanabata Festival is in full swing! 🎊🌟 A yearly tradition since 1954, this quaint neighborhood in Tokyo adorns its Pearl Center shopping arcade with Tanabata decorations, including gigantic papier-mâché characters, food, games, decor, and more! 🌟🛍️ Displayed until August 12, make sure to stop by and see these colorful decorations and enjoy the delicious street food for yourself! | Matcha - Japan Travel Web Magazine